This is one of the major limitations of SWOT analysis. Carnival Corporation has to build internal feedback mechanism directly from sales team on ground to counter these challenges. Carnival Corporation is investing huge resources in training and development of its employees resulting in a workforce that is not only highly skilled but also motivated to achieve more.
It is difficult at best to justify such a huge cash outflow in the middle of economic instability. Such events reflect negatively on the company and the industry. The demand of the highly profitable products is seasonal in nature and any unlikely event during the peak season may impact the profitability of the company in short to medium term.
As of DecemberCarnival was not required to report such incidents. It provided an evaluation window but not an implementation plan based on strategic competitiveness of Carnival Corporation SWOT is a static assessment - analysis of status quo with few prospective changes. The value of the dollar against Euro appreciated from 1.
For example changing environmental regulations can be both a threat to company it can also be an opportunity in a sense that it will enable the company to be on a level playing field or at advantage to competitors if it able to develop the products faster than the competitors.
Free Press, A. Opportunities The cruise industry has grown considerably in the past 10 years but still occupies a very small proportion of the global vacation market. Cruise lines accounted for only 4.
It will enable the firm to maintain its loyal customers with great service and lure new customers through other value oriented propositions. Government green drive also opens an opportunity for procurement of Carnival Corporation products by the state as well as federal government contractors. The company can face lawsuits in various markets given - different laws and continuous fluctuations regarding product standards in those markets.
This may result in consequences like huge debt burden on the balance sheet and reduced profitability. Good Returns on Capital Expenditure — Carnival Corporation is relatively successful at execution of new projects and generated good returns on capital expenditure by building new revenue streams.
It provides a great opportunity for the organization to build new revenue streams and diversify into new product categories too. MIT Press, O.
Their promotions target the lifestyles of each group of customers.View Notes - SWOT Analysis of Carnival Corporation from BUS at Texas Woman's University. Running head: SWOT ANALYSIS OF CARNIVAL CORPORATION SWOT Analysis of Carnival Corporation Trang%(5).
COMPETITORS PROFILE MATRIX Carnival Corporation Critical Success Factors Break Even Cost Market Share Customer Loyalty Size of fleet Age of fleet Coverage Area Weight Rating 2 4 3 Score 0. Age of fleet: CC has the latest fleet with 20 ships inducted recently that is better as compared to RC.
TV and internet.2 3 2 4 3 3 3 5/5(1). Carnival Cruise Lines consist of multiple different cruise liners including Costa Cruises, Princess Cruises, Cunard cruises, Holland America Line, and Seabourn Cruises.
It is a British- American Cruise lines based out of a suburb right outside of Miami, Florida, and it was founded in by a man named Ted Arison. In deed, Website Cruise Market Watch admitted, “Carnival owns most of that business with a % market share for the Carnival brand and a % share overall including Carnival-owned lines such as Princess, Costa, Holland America, P&O, Cunard and Seabourn,” (as cited in Thomaselli, ).
Download the full company profile: Coca-Cola Company Profile - SWOT Analysis Download the full company profile: Procter & Gamble Company Profile - SWOT Analysis Euromonitor International's report on Carnival Corp delivers a detailed strategic analysis of the company's business, examining its performance in the Travel market and the.
Carnival Corporation SWOT Analysis adam May 31, Transportation No Comments Carnival Corporation is a public industry that has dual roots in .Download