Then the individual company is analyzed in relation to the overall sector. As a side note here: As you can see from the table all the actors on the market are currently focused on the low medium range of the market leaving the space free for a high end focused new player.
Market value Estimating the market value is often more difficult than assessing the number of potential customers. Your accountant should be able to give you the useful life of a desk but you should know it since it is your market! Just throwing a share price number out will not be sufficient.
The definition of a potential customer will depend on your type of business. You can get the number and size of businesses in your delivery area from the national statistics.
We would first factor in the size of the businesses in our delivery range in order to come up with the size of the desks park. Finally, we would apply an average price to the annual volume of transactions to get to the estimated market value.
If not then you can either buy some market research or try to estimate it how to write a stock market analysis. Town B Although Town B looks more competitive 10 competitors vs. Hence most people on the move buy coffee from chains rather than independent coffee shops.
You know why they buy!
What you want to do is prepare the reader to embrace your positioning and invest in your company. For example if you are selling jewellery you can either be a generalist or decide to focus on the high end or the lower end of the market. Share on Facebook While the big Wall Street firms pump out thousands of pages of stock analysis, you may have a different view on one or more stocks and want to get your ideas out into the marketplace.
Methods for building an estimate There are 2 methods that can be used to build estimates: The coffee one buys in a chain is not necessarily better than the one from the independent coffee shop next door.
You should write this part in parallel with the Competitive Edge part of the Strategy section. It is very likely that you will find at least a number on a national level. To do so you need to highlight in this section some of the drivers that your competition has not been focussing on.
The top down approach consist in starting with a global number and reducing it pro-rata. Putting a Valuation on the Stock The whole point of your stock analysis report is to provide a future value estimate of the share price based on your research and the data you discussed in the analysis of the company.
You would then present your competition. As you do your research, this format will force you to dig for key points or concepts about the company.
Competition The aim of this section is to give a fair view of who you are competing against. Target Market The target market is the type of customers you target within the market.
Once you have estimated the market size you need to explain to your reader which segment s of the market you view as your target market. A well-crafted and organized stock analysis report can help other investors learn about stocks you have discovered.
If the numbers are too far away then you probably missed something or used the wrong proxy. Along with a target price, cover the risk factors that could prevent the stock from hitting the expected value.
Market Need This section is very important as it is where you show your potential investor that you have an intimate knowledge of your market. Here is a summary of the steps including where to find the information: Now it is time to focus on the more qualitative side of the market analysis by looking at what drives the demand.
When coming up with an estimate yourself it is always a good practice to test both the bottom up and top down approaches and to compare the results.In general, the market analysis section should include information about the industry, your target market, your competition and how you intend to make a place for your own product and service.
The remainder and bulk of the report covers your in-depth analysis of the stock. As you do your research, this format will force you to dig for key points or concepts about the company.
Fundamental Analysis On Several Levels. A significant portion of your stock report will be your analysis of the company and the industry in which it operates. A market analysis is a quantitative and qualitative assessment of a market.
It looks into the size of the market both in volume and in value, the various customer segments and buying patterns, the competition, and the economic environment in terms of barriers to entry and regulation.
The Nasdaq Dozen is the perfect resource for retail investors looking for a way to analyze a stock for their portfolio.
It allows you to research stocks by conducting a thorough stock analysis in 12 easy steps. Sep 27, · The market analysis isn’t just one part of a successful business plan—it’s one of the best reasons to write one. If you do need banks to lend you money or investors to jump on board, a market analysis section is required, as savvy lenders or investors will need to know that the business you’re pitching has viable market appeal/5(93).Download